Professional References
Trusted relationships built through impactful work and collaborative excellence in healthcare UX design
12
Years Experience
5
Companies
50+
Teammates
What People Are Saying
Testimonials from design leaders, product managers, and engineers I've collaborated with across multiple organizations
I managed Franklin for three years while he served as a Visual Designer within the Member Experience Design organization at Florida Blue. Franklin consistently impressed me with his speed, efficiency, and initiative. He has a keen eye for detail, is highly organized, and is always looking for ways to improve processes to help the entire team work more effectively.
What sets Franklin apart is his coachability and dedication to personal growth. He is open to feedback, takes it constructively, and applies it to continuously improve his work, bringing a positive, solution-oriented attitude to everything he does. Over the course of his time on the team, Franklin’s presentation skills grew tremendously. He now excels at conducting development handoff walkthroughs, and his clarity, preparation, and confidence made a significant impact on our team’s ability to efficiently deliver complex projects and minimize issues during development.
Any team would be lucky to have Franklin, and I hope to have the opportunity to work with him in the future.
— Lauren L.
Lead Visual Design
I had the pleasure of working with Franklin Li on several projects within our member website, and I highly recommend him as a visual designer. Franklin consistently impressed me with his speed, accuracy, and strong design sensibility. He delivered high-quality work on tight timelines and always maintained a sharp attention to detail.
Franklin has a great eye for design and a thoughtful approach to user experience. He quickly grasped project requirements and translated them into clean, engaging visuals that aligned beautifully with our brand. He was also responsive to feedback and collaborative throughout the process, making him a reliable and valued partner on our team.
Any team would be lucky to have Franklin’s talent and professionalism. I’d gladly work with him again in the future.
— Amanda P.
Lead Product Manager
I’ve had the pleasure of working closely with Franklin over the past few years at Florida Blue, particularly on the Find a Doctor feature and several other high-impact projects. As a researcher, it’s always refreshing to collaborate with designers who are not only talented but also deeply committed to improving the user experience. Franklin exemplifies this through his creativity, ingenuity, and willingness to challenge assumptions in pursuit of better outcomes.
In our weekly Design Studio sessions, Franklin consistently brings thought-provoking questions to the table—particularly around interaction design strategy and the rationale behind certain approaches. His insights help elevate the conversation and push the team toward more thoughtful, user-centered solutions.
From a skills perspective, Franklin is incredibly responsive and adaptable. He’s quick to iterate on designs based on feedback and always open to collaboration. His deep knowledge of the latest design trends, tools, development automation, and emerging technologies like AI ensures he stays ahead of the curve.
Franklin is hardworking, quick to learn, and always brings a fresh perspective to the table. He would be a tremendous asset to any organization, and I highly recommend him.
— Nadine C.
Lead UX Researcher
I’ve truly enjoyed working with Franklin. He’s a thoughtful and knowledgeable visual designer with a strong understanding of how visual design integrates seamlessly with interaction design. During our design reviews, Franklin consistently offers fresh perspectives that challenge me to think differently—especially around accessibility and alternative design patterns I may not have considered.
He’s an excellent collaborator and a confident, articulate communicator who brings valuable insights to group discussions. His contributions are always well-timed and rooted in a deep understanding of both user experience and visual clarity. I’m grateful to work alongside Franklin and highly recommend him for any team looking for a strong, insightful visual design partner with a collaborative spirit and a sharp design mind.
— Angela W.
Visual Designer
I had the pleasure of working with Franklin Li at Florida Blue, and I can confidently say that any team would be lucky to have him.
Franklin is a top-tier visual designer who consistently delivers high-quality work—quickly and with exceptional attention to detail. He has an incredible ability to bring complex concepts to life visually, all while staying on brand and meeting tight deadlines. Despite the fast pace, he never cuts corners, and his work always reflects a high level of craftsmanship.
Beyond his talent, Franklin is also a fantastic team player. He’s easy to collaborate with, open to feedback, and always willing to go the extra mile to support team goals. His calm demeanor, positive attitude, and strong work ethic made him a go-to partner on many projects.
If you’re looking for someone who can make an immediate impact with high-quality visual design and a collaborative spirit, I highly recommend Franklin. He’ll be an asset to any team lucky enough to have him.
— Andrew W.
Dynamic Digital Product Leader
I work alongside Franklin at Florida Blue and have for several years now-I’m continually impressed by him!
He is a talented designer, technically VERY proficient at Figma, a great team mate and communicator. I think, lastly, one of his biggest strengths I admire is his unceasing desire to be better/ grow further. He is constantly finding ways to fine tune his craft whether from feedback of peers, outside continuous education, or research and that shows in his work.
A joy to work with Franklin and highly recommend him!
— Abby E.
Visual Designer
Reference available upon request
I'm happy to provide direct contact information for these and additional references during the interview process. All colleagues have given permission to serve as professional references.